Paul Ryding

I was asked by the very great people of Creative State to contribute and throw my answer to their question:

Q: "What benefit does creating work for personal reasons bring to your creativity?"

A: "Personal work is vital to fuel any creative process. By creating your own work without any restrictions or client specifications, it keeps yout own portfolio motivated by your own intuition and helps you remember why you first picked up a pencil and drew a picture: because it is what you love to do"